WEB DESIGN
OVERVIEW
For over 15 years of Web evolution, JWay has blazed a trail in early adoption and active participation. As the Web has gone static, dynamic, global, mobile, and collaborative, so have we. Along with these exciting and innovative developments, we understand how the Web has revolutionized communication, incorporating text, advanced typography, raster graphics, vector graphics, audio, video, Flash movies, etc. In this respect, Web designers today have gained amazing new capabilities when shaping page appearance using techniques such as Cascading Style Sheets (CSS) for layout and formatting, or Rich Internet Application (RIA) for mimicking the familiar user interface found in typical desktop applications. JWay’s own patent-pending RIA called XUI™ is a perfect testament to our commitment to utilize state of the art Web technologies to enhance users’ Web experience.
Crucially, we have learned to avoid a typical design mistake: just because it can be done doesn’t mean that it should be done. The notorious “blinking text” blunders found in the early Web pages are being repeated everyday with ephemeral features that are being indiscriminately applied by over-zealous Web developers. We are precise and circumspect when determining what feature to use and why. We have developed and perfected a set of Web design principles as our own unique intellectual property that will increase the effectiveness of your Web campaigns exponentially. When you engage JWay, you can be confident these time-tested principles will become part of the very DNA of your new, robust Web presence.
SERVICES
Web Project Analysis and Management |
We offer project analysis and management services to ensure your Web initiative is well-directed and responsive to your goals and strategy. We immerse ourselves in your business to understand your needs. Whether your priority is scope, time or budget, we collaborate with you and maximize the impact of your Web project on your target audience. We utilize proven project management methodologies and principles in practicing Web Design as we do for Web Application Development projects. |
Information and Content Architecture |
We offer information and content architecture review and consulting services. If you are getting negative feedback from users that information is elusive, that navigation is not intuitive, or they don’t understand what your products and services are about, we can help you assess your existing site, recommend and improve both information and content architecture, along with usability best practices, to help you reach your users spot on. |
Visuals, Graphics, Multimedia |
We have creative producers who are eagerly waiting for the next opportunity to unleash their talents through visuals, graphics and multimedia projects. We offer services to create compelling designs suitable to your business goals to capture the attention of your users, engage them through the selling process, and encourage them to take action. |
Web Design and Prototyping |
We provide topnotch content, visual, interaction design and prototyping services. Our Project Managers and Creative Designers are great listeners. We conduct iterative design and prototyping sessions with you to accurately reflect who you are, your message and allow you to communicate fluidly with your users through your Web presence. |
Web Content Development |
We offer content development services in partnership with highly professional marketeers in the online world. We can do copy for you starting from mere concepts through editing pages of Web content, case studies, whitepapers, campaign messaging, and more. Engage us early to ensure we find the best partner for your content development needs. |
Web Search & Performance Optimization |
We make your Web site visible to the world. We work with you to optimize your searchability on the Web. We look at your Web content and your business and make sure what you say is what you do. We enhance your Web site codes with relevant tags to drive your target audience to you. |
Web Marketing and Web Metrics |
We help you measure your success on the Web. Depending on the granularity of your success criteria or metrics, we can recommend tools to install and implement on your site. We assist in your evaluation of your marketing campaigns and Web traffic. We can generate reports for you periodically or you can choose to do so yourself. |
Post Deployment Web Maintenance and Support |
We stand by our work and extend our services to you through post deployment if you need help to support your ongoing needs to update your Web site (e.g., new content, new sections/pages, emailer for campaigns, and so on). Our Managed Services allow you to subscribe to post-launch support hours with appropriate service level agreements. |
